ADIDAS FIFA
A walk-up AR mirror where fans try on three jerseys and leave with a printed photo strip.
Year
2025–26
Scope
AR mirror, live activation
Platform
XL Magic Booth
Three jerseys. One mirror. A photo strip to take home.
We built an XL Magic Booth for Adidas: a mega-screen AR mirror that guides fans through three jersey looks, composes the shots into a photo strip, prints it on the spot and shares it by QR code. It handled around 3,000 photos a week.
Video 9:16 (1080×1920)
